Generation Z & High Turnover Rate in the Workplace
BITA BAGHERI, MARKETING ASSOCIATE , FLEDGEWORKS SOFTWARE d.o.o.
BITA BAGHERI, MARKETING ASSOCIATE , FLEDGEWORKS SOFTWARE d.o.o.
Studies show that a significant portion of Gen Z workers are likely to change jobs frequently.
Approximately 65% of Gen Z employees leave their jobs within 12 months of starting.
The emergence of Generation Z in the workforce has brought about significant shifts in employment dynamics, particularly concerning turnover rates.
Born approximately between the mid-1990s and early 2010s, this cohort is characterized by its distinct values, preferences, and expectations regarding work. As organizations strive to adapt to the unique perspectives of these young professionals, it has become evident that high turnover rates are increasingly prevalent.
It is expected that Gen Z will change jobs around 10 times between the ages of 18 and 34. This high turnover can be attributed to various factors, including misaligned career expectations, the desire for rapid career progression, and the search for meaningful work.
Gen Z values exploring different career paths and industries to find roles that align with their passions and skills. This generation is more likely to change jobs frequently to gain diverse experiences.
One primary factor contributing to the elevated turnover rates among Generation Z is their pursuit of meaningful work. Unlike previous generations that prioritized job stability and financial security, Gen Z places a premium on purpose and alignment with personal values.
They are more inclined to seek employment with organizations that demonstrate social responsibility, inclusivity, and a commitment to sustainability. Consequently, when employers fail to meet these expectations or align with the ethical standards of this generation, turnover can occur rapidly.
Furthermore, Generation Z’s aptitude for technology has altered the landscape of workplace expectations. This generation has grown up in an era of rapid technological advancement, leading to a desire for flexibility and innovation in their job roles.
Traditional workplace structures are often viewed as outdated, prompting Gen Z to feel disengaged and seek opportunities elsewhere when their expectations for a modern work environment are not met.
Employers must thus recognize the value of offering flexible work arrangements, opportunities for remote engagement, and the use of cutting-edge technology to retain this demographic. Gen Z places a high value on working for companies that align with their personal ethics and values. They are more likely to leave jobs that do not meet these criteria.
Many Gen Z employees report lower job satisfaction compared to other generations. Factors contributing to this include dissatisfaction with work-life balance and a desire for more meaningful work. Another critical aspect influencing the turnover rate is Generation Z’s emphasis on career development and growth opportunities.
This cohort is particularly driven by a desire for continuous learning and professional advancement. If organizations fail to provide clear pathways for growth or sufficient support for skill development, younger employees may become disillusioned and opt to leave in search of better prospects. Employers must therefore focus on creating robust mentoring programs and professional development initiatives that cater to the aspirations of Generation Z.
This generation places a high priority on work-life balance. If a job demands too much time or does not offer flexibility, Gen Z employees may look for opportunities that better fit their lifestyle. Gen Z is highly aware of mental health issues and prioritizes their well-being. Jobs that contribute to stress or do not support mental health can drive them to seek better opportunities.
Competitive compensation and benefits are crucial for retaining Gen Z employees. They are quick to leave jobs that do not meet their financial expectations or offer adequate benefits. These factors highlight the importance of creating a supportive, flexible, and meaningful work environment to retain Gen Z employees. Understanding these factors can help employers create environments that better retain Gen Z talent.
Creating a thriving workplace culture for Gen Z starts with understanding their values and needs. Gen Z employees prioritize transparency, growth opportunities, and a sense of purpose in their work. By fostering trust, offering clear paths for development, and promoting inclusivity, companies can engage and motivate this dynamic generation.
Here are key strategies to improve workplace culture and ensure Gen Z employees feel valued, empowered, and inspired.
Provide transparency and regular updates to alleviate fears of uncertainty. Keeping Gen Z employees informed helps build trust and engagement.
Clearly outline potential career paths and growth opportunities. This helps incentivize Gen Z employees by showing them how they can advance within the company.
Explain how each employee’s work contributes to the overall success of the company. This helps Gen Z employees feel valued and understand the impact of their efforts.
Give Gen Z employees room to make decisions and take ownership of their projects. Autonomy can keep them motivated and engaged.
Offer specific, constructive feedback regularly. This demonstrates that you are invested in their success and helps them improve their skills.
Create opportunities for team bonding and collaboration. Building a sense of community can engage and empower Gen Z employees.
Show that you care about their well-being by offering mental health resources and promoting a healthy work-life balance.
Gen Z values innovation and creativity. Encourage them to bring new ideas to the table and support their entrepreneurial spirit.
Demonstrate the behaviours and values you expect from your team. Leading by example can inspire Gen Z employees and build respect.
Ensure that your workplace is inclusive and diverse. Gen Z places a high value on working in environments that are equitable and inclusive.
Implementing these strategies can help create a positive and supportive workplace culture that resonates with Gen Z employees.
In conclusion, the high turnover rate among Generation Z in the workplace can be attributed to their quest for meaningful work, demand for technological integration, and emphasis on career growth.
To mitigate this phenomenon, organizations must adapt their practices and workplace cultures to align with the values and expectations of this dynamic generation.
By fostering an environment that prioritizes purpose, flexibility, and development, employers can enhance retention and ultimately benefit from the contributions of Generation Z.
If you would like to know more about FledgeWorks HRM platform, feel free to contact us or book a demo.

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